David brings more than 20 years of self-storage leadership across public and private platforms. As COO of Storage Star, he oversees operations, marketing, facilities, revenue management, and HR, and leads sales, talent, and culture development across the organization. David began his self-storage career at Extra Space Storage in 2004, rising to Senior Director of Operations overseeing 1,400 properties and helping develop the company’s revenue management model, the industry’s first online lien auctions, and its operating system. He later served as VP of Operations for Guardian Storage and COO of Prime Group, where he helped scale the company to more than 250 locations. David holds a finance degree and an MBA from the University of Utah. He lives in Salt Lake City with his wife and six children and is an avid ultra-marathoner.